I started my career working in the marketing department of a large financial institution, and I’ve witnessed the remarkable development from paper-based couriers to digital workflows over broadband. It's amazing how quickly technology has transformed our daily lives and operations — what used to take days now happens in minutes, even seconds! 

For an organization to know where it’s going it has to know where it came from. And from our perspective, being able to grasp a client’s story—to listen intently as it’s told and retold—is such an advantage.

Whether we intended to or not, we opened the door for artificial intelligence to become part of our daily lives. The meteoric rise of ChatGPT told OpenAI and their competitors what to do: take their foot off the brake; go all in. With the gas pedal to the floor, some are urging caution, while others race towards their A.I. payday, their eyes firmly fixed on the prize.

We all see the same things differently. Our unique experiences give each of us a one-of-a-kind vantage point. And that’s why understanding the role perspective plays in branding is essential for marketers and communicators.

As a nonprofit leader, fundraising is a crucial aspect of the important work you do. And doing it well is no small feat. The headwinds can be fierce and the unpredictability, daunting.

Ransomware attacks are all too common these days. We think, “That happened to someone else, but it certainly won’t happen to me.” Well, guess what? It can. Today, I’d like to share our story and offer 12 suggestions to help you in your critical thought process when it comes to protecting against these types of cyberattacks.

Understanding our weaknesses in any area allows us to work to improve them or find the right resources to help strengthen them. The same is true in our organizations. Identifying our gaps is the first step to operating in excellence.

For many years, churches have struggled with how to setup digital signage in their lobbies and throughout their church. Digital signage is useful for displaying announcements, missionary news, Bible trivia, inspirational Scripture, and other videos and image slides.

The Gideons has been an iconic Christian organization in Canada for over 110 years. Over the last number of years, Radiant has had the opportunity to work with Gideons through a renaming process to ShareWord Global. From there, they hired Radiant to be their marketing department and spearhead their year-long brand launch campaign. We are thrilled to announce two things...