At Radiant, we believe technology and design can be powerful catalysts for ministry impact. When Compassion, a global leader in child development and poverty alleviation, needed a solution to engage donors more effectively, they partnered with us to reimagine their primary donor system, MyCompassion.

At Radiant, we often talk about the power of marketing and communications to drive meaningful change. But it's one thing to talk about it and another to see it in action. That's why we're thrilled to pull back the curtain and show you how we helped one of our clients turn their most recent year-end campaign into a resounding success — a win for all their stakeholders.

About ten years ago, Radiant’s CEO Ray Majoran and President Brian Klassen shared a vision. As professional photographers and advocates for philanthropy, they dreamed of creating a gallery that could use fine art photography to make a tangible difference in the world. That vision became Compassion Gallery: a platform to “document the world with fresh eyes, to inspire humanity with God’s beauty, and to bring hope to the most vulnerable.”

Giving Tuesday presents a unique opportunity for ministries to connect with supporters and make a bold ask for donations. However, with nearly every nonprofit vying for attention on this day, standing out can be a challenge. It’s no longer enough to simply ask for support — organizations need to craft innovative strategies to capture

For an organization to know where it’s going it has to know where it came from. And from our perspective, being able to grasp a client’s story—to listen intently as it’s told and retold—is such an advantage.

The Gideons has been an iconic Christian organization in Canada for over 110 years. Over the last number of years, Radiant has had the opportunity to work with Gideons through a renaming process to ShareWord Global. From there, they hired Radiant to be their marketing department and spearhead their year-long brand launch campaign. We are thrilled to announce two things...