Our vision is to see this world changed for the glory of God. In using the talents and abilities that the Lord has given us, we have chosen to make a difference, rather than to bury what He has graciously provided.
'Not by might nor by power, but by my Spirit,' says the Lord. (Zech. 4:6)
One of the questions we get asked at Radiant is, “What exactly do you guys do?”
We like that question.
Every single day, we look for opportunities to work with churches and ministries around the world. In fact, we make it our goal to help churches and ministries reflect the radiance of Christ through ideas, planning, design and technology.
One of the other questions we get asked is, “How did you come up with the name Radiant? Where did it come from?”
It comes from Psalm 34, verse 5: “Those who look to Him are radiant, and their faces shall never be ashamed.”
We love that.
Imagine a church – a body of Christians – that are challenging one another to pursue God whole-heartedly, listening to His voice, ultimately calling them to their purpose, giving them clarity on what they’re called to be about and to do. Then imagine those believers using communication mediums to effectively deliver the powerful and life-changing message of Jesus Christ.
That vision is the pulse of our organization. We deeply desire to see churches and Christian ministries reflect the radiance of Christ in everything that they do. That means hard work. That means focus. That means having clear vision and purpose. We have the greatest story in the world to tell: history - His story. Doesn't it deserve to be told well?
Radiant is a solutions company focused on brand strategy, user experience, content creation, and repeatable technology. Whereas most creative agencies started out in the print and broadcast world and are now migrating over to the web, Radiant started at the opposite end of the spectrum. We have been technology experts since 1996, producing work for some of the highest-profile organizations in the world, some of which include…
Over the last few decades, we have strategically positioned our company as a creative agency that produces world-class design, communications strategies and technology platforms.
At the heart of every successful organization, you’ll find a great team. Bark is filled with passionate and skilled people who want to work with other passionate and skilled people.
At the core of all of our strategies, you will find our Four Pillars. They drive us to great, customer-centric solutions that get results for our clients. How you communicate your brand goes well beyond your logo and media. We believe there are four key pillars to a successful brand: Honesty, Quality, Consistency, and Frequency.
Be true to yourself in the way you communicate. Your marketing has to deliver a brand promise that is an accurate representation of what the customer will experience in working with you. (Your customer = Clients, Community, Advisors, Potential Customers, etc.)
Whatever you do, do it with excellence. That doesn’t have to mean it will cost a lot, but it does mean that you are committed to being the very best that you can be.
Your messages (visual, textual, etc.) need to be consistent in all mediums and over a pre-determined amount of time.
How often you share your message is critically important to the success of its adoption and impact on your brand.
We’re so adamant about doing this right, we’ve created an entire map dedicated to our branding process. Feel free to download it, or if you’d like a hard copy, give us a shout.
